FIRST AID TO THE INJURED is an androgynous Danish basic wear brand that launched in 2013 it embraces a strong, monochrome vibe striving for an easy, relaxed everyday look. The monotone colour palette used for First Aid to the Injured takes off in the classic, yet dark colours of black, grays and off-whites that go well with all other colours leaving space for what is really important in the personal styling. The primary foundation of First Aid to the Injured is the passion to add new life to the already existing via an effortless and comfortable element. 
